Thursday, December 15, 2016

Blurring the offline online divide.

The more I interact with our partner retailers (and potential partners), the more convinced I am, that the advantages enjoyed by the offline neighborhood retailers - that of close proximity to the consumers, perfect mix of assortment & pricing, low cost delivery model and ownership of real estate; when integrated with the opportunities offered by the digital mediums, makes for a perfect commerce model. 

More so in the grocery and personal care domain. 

Neighborhood based commerce needs to be hybrid in nature, and enabled on all possible touch-points for the consumers. 

Hybrid Retail is what we at AaramShop have enabled for thousands of independent retailers - wherein we help them not just with relevant in-store technology, but seamlessly help take their inventories online via smart web-stores and mobile apps and supported by unique assisted shopping for customers. 

To learn more, please visit or write to me. 

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