Screencast of MarketPulse

MarketPulse is a superb last mile effectiveness measurement tool. It helps a brand understand how it is performing with respect to various consumer touchpoints - when compared to it's own benchmarks, or when compared to it's competitors.

It also allows a brand to understand the performance across geos and store types.

Check out the screencast of MarketPulse;

If you have problems of screen resolution and are only seeing half a screencast above :-) - please visit this site.

Engagement & reaction.

Wonderful engagement & it's amplification amongst the general audience. Done for Samsung NX10 World Creative Imaging Competition.

Just loved it for it's effectiveness and simplicity of the idea. Loved the reaction of the audience at the end and their move towards their cameras to record the moment for sharing.

/div>

While on the site, do check out the chopper and the popcorn and of course the wonderful pics.