At AaramShop we had initiated the Indian Independents' Day on the 16th of August and we will grow the initiative year on year. Our confidence in the initiative is heightened when we look at success of similar initiatives around the world - especially Shop Small in the US.
The initiative has boosted sales for Small Businesses across America by 23%. Has been made an
official holiday by the United States Congress. Was tweeted about by
President Obama.
Almost 3 million people engaged with it on Facebook.
Covered extensively by National and Local News media -- millions of
dollars in free PR. In just 2 years, it has solidified its place as a
national holiday and cultural phenomenon.
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